Despite last week’s speculation suggesting that DeepSeek might lead to reduced AI budgets, there’s no indication that major tech firms are slowing down. On the contrary, they are intensifying their investments.
Amazon has emerged as the latest tech titan to unveil a significant AI investment strategy, forecasting capital expenditures exceeding $100 billion for 2025. According to CEO Andy Jassy, a substantial portion of this funding will be allocated to enhancing AI capabilities within its cloud arm, AWS, as discussed during Amazon’s fourth-quarter earnings call last Thursday.
Jassy specified that the fourth quarter of 2024’s capital expenditures, amounting to $26.3 billion, “is reasonably representative” of what can be expected annually for 2025, totaling approximately $105.2 billion when projected over four quarters.
This figure represents a significant increase compared to the $78 billion in capital expenditures Amazon incurred in 2024.
Amazon dismissed fears that falling AI prices would negatively impact its revenue. Jassy argued that decreased costs would instead drive higher demand for AI solutions, particularly benefiting AWS, which boasts a plethora of AI offerings.
“It’s a common misconception that lowering the cost of technology components leads to reduced overall spending in the tech sector. Our experience has shown the opposite,” Jassy remarked, likening the surge in AI demand to the early days of the internet and cloud computing.
Other major technology companies resonate with this sentiment during this earnings season as concerns grow regarding the returns on their skyrocketing AI investments.
Meta’s CEO Mark Zuckerberg announced last week that the company plans to allocate “hundreds of billions” to AI long-term, driven by increasing inference demands from its vast user base. Meta is projected to spend at least $60 billion on capital expenditures in 2025, primarily focused on AI.
On the other hand, Alphabet has raised its capital expenditure forecast for 2025 by an impressive 42% to $75 billion. CEO Sundar Pichai defended this expenditure by stating that reduced AI costs “will make more use cases feasible.”
Additionally, Microsoft revealed last month its intention to invest $80 billion in AI data centers for 2025.
CEO Satya Nadella even shared a tweet regarding the Wikipedia page for Jevons Paradox (the economic theory suggesting that lower prices lead to increased demand) as discussions around DeepSeek gained traction.
Whether Jevons Paradox will apply to Big Tech this time is yet to be determined. However, at this moment, there’s no indication of a downturn in AI spending.
TechCrunch has a newsletter dedicated to AI! Sign up here to receive it in your inbox every Wednesday.
Compiled by Techarena.au.
Fanpage: TechArena.au
Watch more about AI – Artificial Intelligence


